Selling Surge over Easter Holidays – and it’s still going on

Selling Surge over Easter Holidays – and it’s still going on


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New data from Rightmove reveals that Thursday March 28 was the biggest day for the number of new sellers coming to market so far this year.  

It was the third biggest day for new listings coming up for sale since August 2020, with Boxing Day in 2022 and 2023 being the only days with more properties coming to market in one day.  

There were 45% more homes added to Rightmove on Thursday March 28 than the previous Thursday, as people got their homes on the market to try to capture the attention of buyers across the Easter weekend.  

The housing market continues its recovery following a muted 2023, with asking prices up by 0.8% over the past year, currently standing at £368,118 across Great Britain.  

A regional look compared to pre-covid years shows varying regional price variations, with asking prices up by 29% since March 2020 in Wales, versus an 8% uplift in London. 

Region

Ave. asking price March 2024

Ave. asking price March 2020

% change

Wales

£256,499

£199,249

29%

North West

£257,185

£201,199

28%

Yorkshire and The Humber

£247,054

£196,002

26%

East Midlands

£287,145

£230,783

24%

West Midlands

£288,945

£233,224

24%

South West

£383,889

£313,127

23%

North East

£187,592

£153,694

22%

Scotland

£190,067

£159,149

19%

South East

£478,936

£408,796

17%

East of England

£415,199

£356,709

16%

London

£686,844

£638,826

8%

Great Britain

£368,118

£312,625

18%

Rightmove’s property expert, Tim Bannister, says: “A huge number of new sellers came to market as we all geared up for the Easter break, all hoping to capture the attention of those buyers using the long weekend to home hunt alongside their Easter egg hunts. It’s still a price sensitive market, so while the uptick in activity we’ve seen over the past few months is a positive sign, sellers still need to heed the advice from their agent on pricing competitively to help secure a successful sale.” 

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