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Written by rosalind renshaw

The Ark Financial Leads has launched a new service to provide advisers with telephone qualified income protection leads.

The provider, which launched at the end of January, already supplies qualified life and mortgage leads.

Once sourced from the internet, leads will be validated by an in-house qualification team, against requirements focused on product eligibility and the need to speak to an adviser.

Jonathan Barrett, one of the founders of The Ark Financial leads, said: “Over the last seven months we have built a strong base of buyers who were becoming increasingly frustrated with the quality of internet leads, and who were looking for a credible alternative across a range of product areas.

“After life and mortgage leads we were seeing a large number of our clients looking for income protection enquiries.

“This offers some excellent opportunities for advisers, especially given some of the developments in the range of products available.”

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