Mortgage Advice Bureau (MAB) has announced a three-year sponsorship deal with Derby County Football Club.
The deal will see the independent mortgage broker network become the Championship side's preferred mortgage partner.
MAB employs over 100 staff in its head office on Pride Park in Derby.
The broker has just become the first mortgage intermediary to list on the London Stock Exchange plc's Alternative Investment Market (AIM).
It has over 600 advisers offering expert mortgage advice on a local, regional and national level to UK consumers and currently arranges £9 billion of loans each year.
Mortgage Advice Bureau will be visible at Derby County's iPro Stadium.
Its local mortgage advisers, led by Rob Brookes, will be visiting the stadium regularly, offering mortgage and protection insurance reviews to Derby fans in hospitality boxes overlooking the pitch.
Supporters who decide to get some local expert mortgage advice will receive match tickets and be entered in a prize draw to win tickets for lunch with Steve McClaren and attend a training session at Derby County Training Centre.
Derby County's president and chief executive Sam Rush said:
"It's great to welcome Mortgage Advice Bureau on board here at Derby County, especially because they are a local employer serving local people."
Mortgage Advice Bureau's chief executive Peter Brodnicki added: "As a Derby-based business we're looking forward to building a really strong partnership with Derby County in the coming years.
"Our recent listing on AIM shows how ambitious we are on a national scale but, given our Derby roots, it's appropriate that we sign our first sponsorship deal with our local club."
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