Stonebridge celebrates uptake of its new consumer app

More than 10,000 borrowers have used Stonebridge’s new consumer app, My Mortgage Partner, in the first five weeks since its launch, the company says.

The app, in which the company said it has invested hundreds of thousands of pounds, was developed in consultation with more than 100 Appointed Representative (AR) firms and is available on smartphone, tablet and desktop. It syncs with Revolution, Stonebridge’s wholly-owned broker software platform.

Customers using the app are able to upload documents, complete the fact-find, message their adviser, and track key milestones. Meanwhile, existing customers can use it to check details of their mortgage arrangements, with a countdown clock indicating when their current deal ends. My Mortgage Partner carries each AR firm’s branding.

Investment informed by practical needs of advisers

Rob Clifford, chief executive at Stonebridge, said: “The early uptake of My Mortgage Partner is very encouraging. We invested in the app because helping member firms maintain customer relationships beyond completion is an important part of the support we provide.

“More than 100 member firms helped shape its design, so that investment was informed by the practical needs of advisers and their customers.

“For firms, the value lies in having their own branded presence on customers’ devices, creating timely opportunities to re-engage and start the next mortgage or protection conversation. It’s about investing in technology that strengthens the customer relationship and drives lifetime value, rather than simply supporting the application process.”